Previous Work

Examples of prior copywriting and design

GroupSJR

Sep. 2023 - May 2024

Editorial, social, and video content for an agency connecting brands and companies with the right audiences using storytelling and journalistic insights.

Examples available upon request

Tools used: LLMs, Semrush, Monday.com

MediResource Case Studies

Mar. 2020 - Feb. 2023

Web, social, and product feature solutions for a leading provider of consumer-facing health and wellness software designed to reduce health risks and deliver data-rich insights.

Tools used: Hootsuite, Google Analytics, Jira, Dreamweaver

Lead Generation with Attaineo

Mar. 2023

Updated and refreshed outbound campaigns targeting Life Sciences organizations in need of recruitment services. Successfully increased replies in Canadian segments.

Created a post-reply contact management system addressing all reply categories and sources, templated responses, existing client touchpoints, and tracking contact meetings with recruiters.

Tools Used: Overloop, Pipedrive, Lemlist, MailerLite

Personalized Outbound with GrowthGenius

Jan. 2019 - Sep. 2019

Managed B2B outbound messaging for a consultancy scale-up based in the OneEleven hub creating proprietary tools to generate new leads for businesses.

Tools Used: Apollo.io, proprietary tool

Video Editing with Medlantis Inc.

Apr. 2018 - Aug. 2018

Edited video and corrected audio on behalf of medical and pharmaceutical conference clients.

Tools used: DaVinci Resolve